GN Store Nord partners with German AI technology company focused on sound analyses

GN News

Jun 19, 2018

GN Store Nord has established a strategic partnership with German audEERING, a company that aims to set global standards in AI-based soundscape- and voice analyses. 

Initially, GN Audio and audEERING will engage into joint development of AI based solutions to enhance the GN Audio offering in both professional and consumer markets. 

With its artificial intelligence-based technology, audEERING sets global standards in intelligent audio and speech analysis. This includes automated recognition of emotional states as well as acoustic scene analysis in real time. Under the Jabra brand, GN Audio develops and markets intelligent audio solutions such as professional headsets and speakerphone solutions engineered to support business productivity as well as consumer headsets and earbuds for calls, music and media.

With this technology and Jabra’s leading sound quality, GN Audio will be able to develop intelligent audio solutions that transform the way a headset can assist both call center employees, professionals and consumers in meaningful new ways.

Soundscape analyses and interpreting human emotions will play an increasingly important role in the intelligent audio solutions that we develop for professional and consumer use. With this partnership we will be able to accelerate innovation in this domain and bring ever stronger solutions to the market,” says René Svendsen-Tune, CEO of GN Audio.  

audEERING was founded in 2012 as a spin-off of the Technical University of Munich. Today, audEERING is the only European company driving innovation in the field of intelligent audio analysis and emotional artificial intelligence.


For further information please contact:

Lars Otto Andersen-Lange
Head of Media Relations & Corporate Public Affairs

Tel: +45 24 84 87 82

About GN Group

The GN Group is a global leader in intelligent audio solutions that let you hear more, do more and be more than you ever thought possible. With our unique competencies within medical, professional and consumer audio solutions, we transform lives through the power of sound: Hearing aids that enhance the lives of people with hearing loss; integrated headset and communications solutions that assist professionals in all types of businesses to be more productive; wireless headsets and earbuds designed to support calls, music and media consumption.

With world leading expertise in the human ear, sound, wireless technology and miniaturization, GN’s innovative and intelligent audio solutions are marketed by the brands ReSound, Beltone, Interton, Jabra and Blueparrott in 100 countries across the world. Founded in 1869, the GN Group today has more than 5,500 employees and is listed on Nasdaq Copenhagen (GN.CO).